Monthly Archives: July 2017

Streaming strengthens

Posted on by
Reply

As Netflix releases the first trailer for its most expensive movie to date at San Diego’s Comic Con ($90 Million USD for Bright, starring Will Smith), CMF Trends explores the flourishing streaming world:

They claim one out of three homes are watching Netflix every night; one out of six are watching Youtube; and one out of 25 is watching Amazon.

“In 2016, the consumption of audio and video content amounted to 71% of evening online traffic on fixed broadband networks in North America according to Sandvine. This proportion has doubled in the past five years…. The spending shift towards streaming services can also be observed in Canada, where spending on Internet access has been higher than spending on cable TV subscription since 2015.”

The cost of all that content is exploding on an upward curve as well:

For instance, prices paid for comedy specials have doubled:

My take: I’ll tell you what drove us to Netflx: TV commercials. We didn’t mind appointment viewing for the new shows we liked but the commercials became too intrusive for all but live events (like sports and award shows). And on Netflix, if the story really grabs you, you can binge watch multiple episodes.

How to encode movies in cells using DNA

Posted on by
Reply

As reported widely last week, Seth Shipman, from Harvard Medical School, has used CRISPR-Cas technology to encode a 36 x 26 pixel movie into the DNA of living E. coli bacteria.

“The mini-movie, really a GIF, is a five-frame animation of a galloping thoroughbred mare named Annie G. The images were taken by the pioneering photographer Eadweard Muybridge in the late 1800s for his photo series titled ‘Human and Animal Locomotion.'”

They explain it all in a bigger movie:

They hope to turn cells into living recorders to store information from the immediate environment.

Curiously, the scientists who did this in March of this year don’t seem to have received much coverage. And they accomplished much more: encoding, among other things, a gift card and a computer virus. Obviously, the Harvard brand has better publicists.

And similar feats have been done before. IBM spelled out its name in atoms in 1989.

My take: this is just a stunt to prove we can encode information in DNA, something Mother Nature has been doing for billions of years. But of course, let’s not forget the unintended consequences. When you mess around with Mother Nature, things don’t always go as planned. Imagine encoding ‘Godzilla‘ — and then the DNA mutates!

Interactive video comes to Netflix

Posted on by
Reply

Casey Newton reports on The Verge that Netflix is testing interactive video with half its audience — kids.

The first title is Puss in Book: Trapped in an Epic Tale.

Carla Engelbrecht Fisher, Netflix’s director of product innovation, says:

“Kids are already talking to the screen. They’re touching every screen. They think everything is interactive.”

The result is a branching story that results in varying viewing lengths of 18 to 39 minutes.

A second title will have a simpler structure with four endings:

Note that Netflix has not invented branching stories — Choose Your Own Adventure published 250 million gamebooks over two decades in the previous millennium.

My take: it’s interesting that Netflix only has the technology working on half of their platforms. Nevertheless the potential is seductive. Think of the dramatic possibilities: “Feeling lucky, punk?” or “You take the blue pill—the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill — you stay in Wonderland, and I show you how deep the rabbit hole goes.” One thing writers will have to get used to is the cavalier ease at which the audience will be able change the narrative — kind of like print designers had to let go of exact specificity when the web came along.

Truth is stranger than fiction

Posted on by
1

I wrote the first draft of my first spec feature film script, the very black comedy 2020 Vision, back in a blitz during the winter holidays at the end of 2009. I had ten days, so my goal was to write ten pages a day.

No doubt influenced in part by The Simpsons, it featured a body-less man who woke up from a coma to find his wife sleeping with his ex-business partner —  but first in order to fight for her he had to find a new body.

Fast forward to 2017.

Later this year, Italian scientist Dr. Sergio Canavero intends to be the first to perform a human head transplant.

Little does he know I predicted this procedure; see the scene at the bottom of page 63. And I didn’t have the benefit of this scientific review.

My take: the question is not really whether truth is stranger than fiction, but rather if this neurosurgeon’s claim is truth OR fiction. I may have predicted one thing, but The Simpsons have accurately predicted the future more than a dozen times.