AI Avatar Rankings as of mid-2025

Dan Taylor-Watt asks Which avatar generator can create the most convincing Dan Taylor-Watt?

AI Avatar Head-to-Head by Dan Taylor-Watt

Which avatar generator can create the most convincing Dan Taylor-Watt?

Read on Substack

He tests seven AI platforms on four key criteria: visual likeness, audio likeness, movement and lip syncing.

The contenders are:

  1. HeyGen
  2. Synthesia
  3. AI Studios
  4. Mirage Studio
  5. Argil
  6. D-ID
  7. Colossyan

His top three conclusions are:

“1. Generating convincing avatar clones of real people is difficult and the human eye and ear are unforgiving of anything that’s slightly off.

2. HeyGen is still #1, although its voice likenesses remain imperfect and not a huge step on from 2 years ago.

3. Generating convincing voice likenesses appears to be more challenging than video likenesses, with ElevenLabs’ lead in this domain very apparent.”

He concludes with a great chart the summarizes cost, aspect ratio, consent and rating among other factors.

My take: great summary! I wonder how long the conclusion will remain true, with Sora 2’s Cameo feature coming soon.

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