Chris O’Falt of IndieWire tells you What No One Tells You About Short Films: Practical Advice on Festivals, Visibility, Streaming, and Sales.
Well, the panelists he interviewed do.
Chris hosted a panel at the American Pavilion at Cannes 2026 with:
- Natalie Musteata and Alexandre Singh, Oscar-winning short filmmakers
- Grégoire Féron and Emilie Boulay, shorts specialists from Salaud Morisset
- Taylor K. Shaw-Omachonu, Kickstarter head of film strategy
Key recommendations include applying to festivals early, focusing on email list building over social media, and utilizing Kickstarter to cultivate an audience before seeking distribution.
Festival buzz might allow you to sell your short in France. Also of note: Kanopy and Samansa.